Travel Trade in Lethbridge

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Deliver travel experiences that go beyond the ordinary. Make memories that will last a lifetime with stunning landscapes, inspiring cultural attractions, farm fresh cuisine, and outdoor adventure, Lethbridge has it all!

Surprises at every turn
Lethbridge is home to attractions you won't find anywhere else, including being a hub to four UNESCO World Heritage Sites, unique Indigenous experiences and world-class beer tours.

Education for all

Student groups, special interest groups, outdoor adventures, self-drive tours, and more — Tourism Lethbridge wants to help you create unforgettable experiences for your clients.

Exciting experiences in Lethbridge curated for you!

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Explore Canada's Food Tours

Explore the incredible products of local producers, all while enjoying the scenery and landscape of Southern Alberta in the heart of Canada's Premier Food Corridor. Farm fresh experiences and delicious plated dinners, Canada's Food Tours is ready to tantalize taste buds.

Discover the Highway 3 Ale Trail

If you are a connoisseur of bubbly brews, or you just like to casually crack a cold one, there is surely a new and exciting drink for you on the Highway 3 Ale Trail! With many amazing Southern Alberta brewers along the trail, you're sure to find offerings you'll never forget!

Discover Day Trips to UNESCO World Heritage Sites

Lethbridge is a hub to four UNESCO World Heritage Sites, offering a unique cultural experience unlike anywhere else in the world.

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Discover Exciting Programming at Local Attractions!

Our local attractions provide the city with a vibrant selection of programming to engage our community and visitors alike. Discover some of the incredible programming from our local attractions.

Have a Look

Lethbridge Videos to Inspire!

They say that seeing is believing. That's why we are proud to share clips of the best attractions, meeting spaces, activities and people of Lethbridge and Southern Alberta.